FOR IMMEDIATE RELEASE SMBR Announces Partnership with EBGI to Empower Small, Minority and Women-Owned Businesses
Austin, TX – The City of Austin’s Small and Minority Business Resources Department (SMBR) is thrilled to announce a new partnership with the Economic Growth Business Incubator (EGBI). The collaboration is set to significantly enhance the support services available for the City’s small, minority and women- owned business enterprises (MBE/WBE) by focusing on crucial aspects of business growth and city procurement processes.
A New Era of Business Support and Growth
“Through this partnership, we are reinforcing our commitment to the growth and success of small, minority and women-owned businesses in Austin,” said Director of SMBR Edward Campos.
“Collaborating with EGBI allows us to offer a more comprehensive range of services tailored to the unique challenges our small, minority-and -women-owned businesses face.”
For more than 20 years, EGBI has provided training, coaching and support to aspiring and existing business owners who face barriers to growing a successful business.
“EGBI has always been where the community needs it, and we’re excited to partner with SMBR in this endeavor. We provide three times the average coaching hours than most business incubators – and SMBR comes with their impact. Our goal is to provide sustainable growth and success for the businesses that provide traction to our economy,” said Executive Director of EGBI Larissa Davila. “We believe that through this collaboration, we can make a significant difference in the Austin business community.”
Commitment to Continuous Improvement
The partnership will encompass a variety of services aimed at strengthening the business capabilities of firms: Orientation and Training: Firms will receive comprehensive guidance on navigating the City of Austin Finance Online website, enhancing their ability to submit bids and secure city contracts. Business Coaching: Expert coaching will cover an array of topics including business strategy, financial management, preparation for financing applications, and navigating city payment processes. Financial Operations Support: Assistance in adopting more reliable systems for tracking financial operations, including setting up and training on QuickBooks Online. Hands-On Assistance: Firms will learn how to effectively utilize financial reports for business management and gain insight into finding and responding to contracting opportunities.
A Step Forward in Economic Development and Social Mobility
The partnership represents a significant step in fostering business development and economic mobility in Austin. By empowering small, minority and women-owned businesses, the City of Austin reaffirms its commitment to creating an inclusive and thriving business environment.
How to Get Involved To receive training, coaching, and/or support from EGBI, small and minority-owned businesses will need to complete a short intake form that is available on the City’s website. Firms will then need to submit the form to SMBR’S Program Manager I Catherine Sak at Catherine.Sak@austintexas.gov or smbr@austintexas.gov.
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About SMBR The Small and Minority Business Resources Department (SMBR) administers Minority-Owned, Women- Owned, and Disadvantaged Business Enterprise Procurement Programs for the City of Austin. Our mission is to promote access and equity on City of Austin contracts, providing economic opportunity to small, minority-owned, women-owned, and disadvantaged businesses. About EBGI Economic Growth Business Incubator (EGBI) is a small business incubator or business accelerator established in 2003 in collaboration with several community entities including the Greater Austin Hispanic Chamber of Commerce and the Housing Authority of the City of Austin. In 2023, EGBI was recognized as the No. 1 incubator in Central Texas by the Austin Business Journal and in 2024 the incubator received the CAN Butler Award for Spirit of Collaboration and the Candid Platinum Seal for Transparency, and Best Places to Work for Working Parents. EGBI provides business coaching to entrepreneurs in Central Texas wanting to start and/or grow a business. Up until 2024, our organization has provided over 4,200 hours of business coaching in bookkeeping, sales, marketing, business planning, online presence, government contracts and similar topics to provide traction to small business owners.
We are thrilled to extend our heartfelt congratulations to FroFessionals for being honored with the Committee’s Choice Award from the Austin Community Foundation’s Black Fund. This award is a testament to the unwavering dedication of FroFessionals in addressing the unique needs of black, brown, and biracial individuals with textured hair.
EGBI’s client, FroFessionals, are a subscription-based platform, connecting individuals with professionals and product vendors who understand and cater to the diverse needs of kinky, coily, curly, and mixed-textured hair. Recently (on February 13th, 2024) FroFessionals was awarded the Committee’s Choice Award through the Austin Community Foundation’s Black Fund (a beacon of support for black-led nonprofit organizations) and joined the ranks of other eminent, Austin Based Nonprofit Organizations such as Black Mamas ATX and Real Queens Fix Each Other’s Crowns. The awards ceremony, hosted by Hutson-Tillotson University, was a celebration of achievement and culture. FroFessionals’s recognition at this event underscores the impact they’ve had on their community and the importance of their mission.
Moreover, FroFessional intends to use their award to advance their mission of increasing access to quality, consistent, and culturally relevant mental health care for historically underserved members of BIPOC communities in the greater Austin area. A commendable mission that is guaranteed to create a further positive impact on their community.
We are proud to celebrate FroFessionals’ success and commitment to making a difference. Additionally, we look forward to seeing the continued positive impact FroFessionals will have on the community.
Congratulations, FroFessionals, on this well-deserved recognition, and we applaud your ongoing efforts to create positive change in our community!
An elevator pitch is a concise and compelling synopsis of your background, experience, and what you offer in the thirty seconds or less it takes to ride an elevator. Here are some tips to consider when crafting an elevator pitch:
Know Your Audience: Spend time learning about and understanding your target audience before drafting your elevator pitch. Make your pitch specific to the requirements, interests, and pain points of the people you are pitching to, whether they are prospective workers, investors, or clients.
Begin with a Hook: Use an attention-grabbing hook or opening sentence to grab the attention of your audience right away. This may be with a question, an eye-opening figure, or a short story that connects to your expertise or service. The goal is to spark their interest and compel them to hear more.
Keep it Concise and Clear: Recall that you only have a little time to make your presentation, so be concise and clear. Every word matters. Refrain from jargon or technical terminology that might confuse your readers; keep your message brief and straightforward. Make an effort to explain your value proposition in an understandable language.
Emphasize Your Differentiating Features: What makes you stand out from the competition in your industry? Emphasize your distinctive abilities, accomplishments, and experiences to make an impression. Pay attention to the advantages you may provide your audience and why they should be interested in your offer.
Practice. Practice. Practice: Practice is necessary to create a compelling elevator pitch. After you’ve written your pitch, practice it until it comes easily and naturally. You may record yourself, practice in front of a mirror, or practice with a friend or coworker to ensure you maximize the time given.
Be Genuine: Gaining your audience’s confidence and credibility requires being genuine. When presenting, show off your personality and be sincere and enthusiastic. Instead of coming out as too prepared, talk from the heart and allow your passion for your idea or task to come through.
End with a Call to Action: Put a clear call to action at the end of your elevator pitch to nudge your audience to take the following action. Make it simple for them to carry on the conversation and look into options by giving them quick access to your website, LinkedIn connections, and follow-up meeting scheduling. Remind them who is a perfect referral for your business.
Be Flexible and Adaptable: Finally, be ready to modify your elevator pitch to fit various settings and circumstances. You never know when or where you might be asked to give a pitch, so be prepared to modify it at any time based on the situation and the people you’re speaking with.
Developing your elevator pitch skills is an important life skill that may lead to changes in your personal and professional life. You will be well-prepared to leave a lasting impression and take advantage of any chance if you create a concise, captivating, and genuine pitch.
Born in Venezuela, Maria holds a bachelor’s in architecture and a marketing certificate. As a new degree holder, she had the opportunity to work in trade shows’ booth design and production, translating into more than ten years of work in the field of trade shows and corporate image. Later, she moved to the United States and worked in higher education administration spearheading the student services department in a private university. For more than a decade she worked developing student services procedures and training with a particular concentration on students’ non-academic matters assistance, regulations compliance, campus safety, handbook revision and update, student onboarding, and major university events.
Her responsibilities as a student services administrator also provided her with an open door for community service, getting involved in organizing fundraising and awareness events to support national and local organizations, overseeing, and advising students’ clubs and associations, and mentoring the Student Government Association.
Her volunteer work led her to act as a mentor for a non-profit organization, Youth and Democracy in the Americas. Being its Mission to raise awareness regarding the situation of democracy in Latin America, it successfully progressed attaining the support of the Secretary-General of the Organization of American States Luis Almagro, several US Senators and Representatives, national and foreign student organizations, and various other non-profit organizations.
More recently, Maria has been involved in e-commerce and logistics having among her duties the translation and interpretation of meetings, training, and documents for limited English proficient team members. In her spare time, she volunteers as an assistant instructor for an early literacy for adults’ program, and as an English-Spanish translator and interpreter for non-profit organizations.
–Maria shares her experience as a volunteer with EGBI.
–Share a fun fact with us.
I love to swim in cold waters but not on the beach or rivers. I prefer to swim by jumping off of a boat, in the clear shallow blue waters of the open sea.
“It is an exciting opportunity to learn about EGBI’s work and mission” – Maria Hoffman
-How did you first get involved with EGBI?
I was looking for opportunities to volunteer and got involved with EGBI through Volunteer Match.
-Why do you volunteer for EGBI?
It’s an opportunity that allows me to give back to the community. On the other hand, I have the chance to put into practice my translation skills, which is something I highly enjoy.
-How has your involvement with EGBI helped you grow professionally and personally?
Professionally I believe it is an exciting opportunity to learn about EGBI’s work and mission. Personally, EGBI provides me with the rewarding feeling of being of help for a good cause.
– What was the most rewarding experience you had while volunteering for EGBI?
I’m new to EGBI, yet I appreciate the opportunity to collaborate to spread the voice about the resources available for small businesses and entrepreneurs.
– Why do you think others should volunteer or support EGBI?
Helping small businesses and entrepreneurs to succeed is very important, and volunteering with EGBI increases the opportunities to accomplish that goal.
EGBI provides training, coaching, and support to aspiring and existing business owners who face barriers to growing a successful business. If you would like to support our efforts, please visit our website https://egbi.org/donate/.
I am from Ecuador and am presently pursuing a career in business administration. However, my actual love is marketing, which I am very passionate about. Originally, I planned to become a Biotechnology engineer, but I am glad that I discovered my true calling in marketing and business. Despite this change, I still have an intense interest for the realm of science.
My dream is to work on effective marketing strategies that are closely related to corporate sustainability. In my spare time, I like to go hiking and weightlifting. I also enjoy experimenting with new recipes that I see on Instagram; the more challenging, the better.
Giuliana shares her experience as an EGBI volunteer.
–Share a fun fact with us.
I love creating scrapbooks with doodles and paintings, even though I’m not particularly skilled at drawing or painting. I challenge myself to improve, and occasionally, I plan out how I want it to look and then trace it from my phone. Additionally, I take pleasure in gathering mementos from outings and dates, such as tickets and tiny flowers, and incorporating them into my scrapbook.
“If you can do something for others, life brings that positivity back to you” giuliana karolina Noboa castañeda
-How did you first get involved with EGBI?
I was searching for volunteer programs near me, and EGBI looks like a promising opportunity to assist business owners. I truly appreciate their focus on the Hispanic community and the attention they give to language. This was especially meaningful to me, as I am aware of the challenges that new business owners face when they don’t speak English fluently or feel more comfortable with Spanish. Translating is a perfect way for me to contribute and provide help.
-Why do you volunteer for EGBI?
That question takes my mind back to that phrase that goes: “Nadie puede hacerlo todo, pero todos podemos hacer algo.” (Meaning: “Although no one can accomplish everything, each of us can contribute in our own way.”)
Being part of the solution and offering relief to others are fundamental aspects of community involvement. I believe EGBI offers a volunteering opportunity that helps maintain the connection between fellowship and knowledge management, as it enables people to learn from others and share their own experiences.
-How has your involvement with EGBI helped you grow professionally and personally?
Engaging in translations keeps me attuned to the demands of business owners, utilizing language that can influence rephrasing while retaining the essence to create the impactful meaning present in all the blogs. This has been a valuable learning experience. On the other hand, I have also been involved in marketing efforts recently. Observing the sharing of resources and knowledge, and exploring ways to contribute with creativity and innovation, has been a significant enrichment for me.
– What was the most rewarding experience you had while volunteering for EGBI?
Translating the interns’ blogs allows me to witness the enthusiasm and eagerness of fresh minds to contribute. The proactive approach evident in every word is truly invigorating.
– Why do you think others should volunteer or support EGBI?
If you can do something for others, life brings that positivity back to you. At EGBI, you have a wonderful reciprocal opportunity, surrounded by the perfect environment, tools, and people who are equally willing to support you.
EGBI provides training, coaching, and support to aspiring and existing business owners who face barriers to growing a successful business. If you would like to support our efforts, please visit our website https://egbi.org/donate/.
