By Varik Choudhary
Aida A. Ramirez is a financial expert and founder of Aida’s Financial Solutions, a service for small business owners navigating complicated financial decisions. Aida specializes in multiple skills including tax preparation, financial coaching, as well as guiding clients toward long-term success.
Aida has been connected with the Economic Growth Business Incubator (EGBI) for many years. Her involvement began through her friendship with Monica Peña, whose work she’s long admired. Aida saw how EGBI provides necessary support and resources for entrepreneurs facing barriers. Over time, Aida began referring friends and clients to EGBI for help launching or formalizing their small business ideas. “Without organizations like EGBI, many of these ventures might never have the opportunity to take off,” Aida explains.
She currently continues to support the organization and its mission to empower underserved entrepreneurs across Central Texas.
Aida’s determination to support others is what inspired her to start Aida’s Financial Solutions. After years in the industry, she wanted to be able to financially advise people well, also making them comfortable to ask questions. The most rewarding aspect of her job is knowing that she reduced the financial stress that brought someone through the door. “I want my clients to walk away not just with a solution, but with the confidence to handle their financial future,” she says.
When working with each client closely, Aida first explains how the financial system works then walks them through how their unique situation fits within that framework. Her approach is fully transparent, as she will lay out the options face up to their clients and explain what each one of them means. Once people understand the process they are capable of making smart independent designs for themselves and their business.
Communication is the most important skill for someone looking to start a financial services business. “You have to be able to explain complex topics in a basic, clear, and detailed way,” she says. Aida encourages new professionals to be patient and willing to spend extra time with each client. Many of them have never had someone take the time to truly explain things before. Care and clarity is what can change lives.
Aida A. Ramirez is driven by a passion for helping others feel confident about their finances.
Whether through one-on-one support or connecting clients with EGBI, she’s focused on making financial literacy clear, accessible, and empowering.
If you would like to know more about EGBI, please visit https://egbi.org/services/